Eric Granata

Managing Director PromoPilot, LLC
https://www.linkedin.com/in/eric-granata/

Eric Granata is the founder of PromoPilot, helping print and promo distributors automate workflows, streamline e-commerce, and maximize efficiency using no-code tools like Zapier. With over a decade of distributor experience, Eric shares insights on automation, tech, and scaling smarter.

Blog by Eric Granata

Leverage ASI’s Ad Impressions Study Insights for Sales and Marketing

Leverage ASI’s Ad Impressions Study Insights for Sales and Marketing

By Eric Granata

Discover how to transform your sales and marketing strategies with insights from ASI's Ad Impressions Study! Learn practical ways to integrate this valuable data into client conversations, presentations, and email campaigns.
June 19, 2024 10:25 AM - Comment(s)
How to Import Liftoff Commerce Data into Zoho DataPrep

How to Import Liftoff Commerce Data into Zoho DataPrep

By Eric Granata

In this tutorial, we introduce you to Zoho DataPrep, a powerful data preparation and transformation tool, and show you how to import Liftoff order data into it via API.
June 17, 2024 09:55 AM - Comment(s)
How to Manage a VDP Template Project with Coverdale

How to Manage a VDP Template Project with Coverdale

By Eric Granata

If you're diving into selling customizable or variable data print solutions through online store platforms like Liftoff, Four51, or Pageflex Storefront, you've likely encountered the challenge of managing template creation. This process can be daunting.
June 11, 2024 01:35 PM - Comment(s)
Boost Client Engagement with Automated Direct Mail

Boost Client Engagement with Automated Direct Mail

By Eric Granata

There's a cool app that you can integrate into your business to start sending automated direct mail.
June 03, 2024 12:37 PM - Comment(s)
Unlocking the Power of 2D Barcodes and GS1's Sunrise 2027 Initiative

Unlocking the Power of 2D Barcodes and GS1's Sunrise 2027 Initiative

By Eric Granata

As technology evolves, so does the need for more advanced methods of data capture and sharing. Enter 2D barcodes, a revolutionary upgrade to the traditional 1D barcodes that are set to transform industries like retail, shipping, and warehousing.
May 28, 2024 11:32 AM - Comment(s)
No-Code Automation: Transforming Processes, Extending Features, and Building New Solutions

No-Code Automation: Transforming Processes, Extending Features, and Building New Solutions

By Eric Granata

No-code automation offers a powerful solution, enabling businesses to optimize processes, extend the capabilities of existing software, and create custom applications without writing a single line of code.
May 24, 2024 02:43 PM - Comment(s)
Incorporating Print Into Your Liftoff Store With BCSI

Incorporating Print Into Your Liftoff Store With BCSI

By Eric Granata

A guide on integrating BCSI with the Liftoff e-commerce platform to enhance online company store programs by including print products.
May 19, 2024 04:27 PM - Comment(s)
Why Promo Distributors Should Add Print to Their Offerings Today! 

Why Promo Distributors Should Add Print to Their Offerings Today! 

By Eric Granata

Print's not dead. In fact, Smithers expects that "Over the five years to 2028, the global value of all print and printed packaging is forecast to grow from $889.4 billion to $1.16 trillion." Holy smokes! Savvy marketers know that print is a valuable way to market to their au...

May 15, 2024 04:27 PM - Comment(s)
Why Your Distributorship Needs an LMS

Why Your Distributorship Needs an LMS

By Eric Granata

This article explores the role of Learning Management Systems in print and promo distributorships, highlighting how LMSs streamline training, enhance knowledge retention, and boost employee development through interactive and personalized learning experiences.
May 14, 2024 02:45 PM - Comment(s)
Automation is for Everybody

Automation is for Everybody

By Eric Granata

Automation is a practical and accessible solution that every distributor can leverage in the promotional products and printing industry.
April 29, 2024 01:08 PM - Comment(s)